Wednesday, October 07, 2009

"What the f*ck?" Wednesday

WTF is wrong with the Wisconsin Tourism Federation? They had THE BEST ACRONYM EVER, and then they totally went and rearranged the words in their name. So now, instead of WTF, they are TFW. Blah.



Their website (http://www.witourismfederation.org/) says they changed it so it would "no longer distract from their mission."

WTF, TFW? Think of the clever advertising you could do with "WTF" ... for example:

- "Haven't been to Wisconsin lately? WTF!"
- "Hey France, we have better cheese than you. WTF!"

SO many possibilities.

8 comments:

Brian o vretanos said...

I discovered the other day that my computer has a program called "wtf" which you can use to translate abbreviations. Sadly, its databases don't know anything about the Wisconsin Tourist Federation.

It does know what BS stands for, though ;-)

Bee said...

I love it! They should have hired you as their PR person!

KB said...

Too little imagination; too many lawyers.

Bijoux said...

I'm wondering how long it will take "BJ's" to change their name? (It's a warehouse club, like Costco in the midwest/northeast)

Word Imp said...

Rhonda, so good to see you're still blogging. Well done. Just popped by to say hi and let you know I'm back to doing my Word Imperfect blog at last. Hope to see you there.

~Sheryl said...

Not to mention ALL the free news time (aka advertising) they would have gotten if they would have really run with WTF... man... wtf were they thinking?

Dan said...

"so it would distract from their mission" they make it sound so important.

WISCONSIN SUCKS!!!!!!!!

Lulu said...

You do realize Wisconsin is also home to BONG STATE RECREATIONAL AREA!!!!
If you'd like more info, just check out the BONG NATURALIST ASSOCIATION!!!
I swear, who could make this up?

http://www.bongnaturalistassociation.org/